WITH OVER 25 MILLION
FGV (April 2017) and Teleco (April 2017).
Minutrade arose from the need to create simple, attractive and immediate rewards that do not require the accumulation or exchange of points or loyalty programs.
It was thanks to the insight of partners Eduardo Jacob and Marcelo Oliveira, who turned their attention to new audiences and behavior, that the country’s mobile platform came into being.
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